Business websites
Help people understand what you do, explore your services, and take the next step.
Explore this serviceIndependent developer. Direct collaboration.
Custom websites & web apps.
Built around your business.
I turn business needs into clear, useful digital experiences. Work directly with an experienced developer, from first conversation to handover.
Previously at BTG Pactual·Currently at Nubank
Explore what I buildA clear idea, made real.
01What I build
What does your business need next?
Focused web solutions, defined around what your business needs to communicate or accomplish.
02Why work directly
A clear process, with the builder in the room.
You work with the developer doing the work. I listen for the business problem first, then shape the technology around it.
01
Direct communication
Speak with the person designing and building your solution.
02
A defined scope
Turn broad ideas into priorities, deliverables, and decisions you can review.
03
Considered quality
Accessibility, maintainability, and performance inform the build from the start.
04
Plain explanations
Understand the tradeoffs, review progress at agreed checkpoints, and receive a useful handover.
03Illustrative approach
From business problem to working solution.
An example of how I would think through a service business website. This is an illustration, not client work or a measured case study.
“Visitors need to understand our offer and request a quote.”
- 01
Understand the audience
Who is arriving, what do they need to know, and what might stop them?
- 02
Organize the offer
Group services into language customers recognize.
- 03
Design the enquiry
Make the next step visible and ask only for useful details.
- 04
Work on every screen
Keep reading, navigation, and contact simple on mobile.
- 05
Choose measurements
Track useful signals such as qualified enquiries after launch.
Annotated wireframeILLUSTRATIVE EXAMPLE
01 / Explain the offer
Relevant visual
or proof
or proof
01
02
03
02 / Services made scannableRequest a quote ↗
A clear offer leads to relevant service detail, then to a simple enquiry path. The final structure follows discovery, not a preset template.
04Process
A shared path from idea to launch.
01 / 04
Discovery
Understand the business, audience, and problem.
02 / 04
Scope
Agree on deliverables, priorities, schedule, and price.
03 / 04
Build and review
Develop the solution with agreed checkpoints.
04 / 04
Launch and handover
Validate the experience and explain how to operate it.
Ongoing support is an option to discuss during scoping.
05FAQ
Before we talk.
A few practical answers to help you decide on the next step.
Talk through your projectWhat kinds of projects can you help with?
I focus on business websites, landing pages, and clearly scoped custom web applications. If you have an existing site, I can also assess a focused improvement or rebuild.
How is pricing determined?
I price around the agreed scope: what needs to be designed, built, integrated, and handed over. We will discuss priorities first, then agree on deliverables and price before work begins.
How long does a project take?
That depends on the scope, content, integrations, and review cycle. I will propose a schedule during scoping so you can make an informed decision.
Do I need finished designs or content?
No. Existing material is useful, but I can help shape the structure and content direction as part of the agreed scope.
Can you improve an existing website?
Yes. I can review the current experience and propose a focused improvement or a rebuild when that makes more sense.
Can you help with SEO?
I build technical foundations such as semantic pages, descriptive metadata, crawlable links, and useful page structure. Search visibility also depends on content, competition, and ongoing work; rankings cannot be guaranteed.
What happens after launch?
I validate the launch and provide a considered handover. Ongoing support can be discussed and agreed during scoping.
Do you have independent client projects I can see?
My independent consultancy is new, so I’m still building its client portfolio. My professional background includes BTG Pactual and my current role at Nubank. I can walk you through my approach and how I would scope your project.
Next step
Tell me what you’re building.
Your business, the problem, and the result you have in mind. That’s enough to start.